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Use CasesCMS & Website Builders
ISUZU NewEast · Website redesign
A comprehensive redesign of ISUZU NewEast’s global website: a modern, minimal site built on visual storytelling and easy navigation, for the full line-up of trucks, buses and SUVs.
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01The challenge
The old site carried outdated content in a single language, loaded slowly, looked old-fashioned, was not optimised for search and was full of bugs that got in the way of navigation.
02Our approach
We took a holistic approach: modernise the design, rewrite the content, and fix the technical foundations so the site works well on every device.
03The result
A full audit replaced old material with current, relevant content, and multilingual support opened the site to a wider audience. Optimised images, leaner code and caching made it markedly faster; meta tags, headings and on-page content were optimised for search, bringing better visibility and more organic traffic; and extensive testing cleared the bugs for a smooth experience throughout.
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