We're open! Posts on social media are only one part of our product’s launch. Prior to a deadline, a concerted effort is made to make the product usable. After that, the product is properly marketed via various channels. It involves the planning, carrying out, and monitoring of a product's launch on the market. It calls for an all-company effort from divisions including product development, marketing, sales, customer service, and HR.
To better understand the target audience o the client, their motivations. we develop data-driven personas and archetypes, which can then be used to measure effective communication.